11 May 2016, USA :
Instagram is evolving and has unveil a new look, but sadly its users don’t seem to like it and preferred the old one.
The photo social media platform got rid of its iconic camera logo and replaced it with a minimalistic design that slightly resembles a camera. The colors are also different.
It’s now a combination of purple, pink, orange and yellow hues!
The reason for the big change, according Instagram’s head of design Ian Spalter, was to bring the design more in line with the aesthetics of the app’s users. “The Instagram logo and design was beginning to feel, well… not reflective of the community, and frankly we thought we could make it better,” he writes in a post on Medium.
Changes have also been made to the in-app User Interface, specifically a “flatter” design as well as some colour changes. Fonts are now black in colour, and notifications have changed from orange to red. Instagram has said that the update “puts more focus on your photos and videos without changing how you navigate the app.”
Instagram first debuted its faux leather-clad camera icon four years ago (and the app itself is five years old). Back then, all you could do on Instagram was take and share photos, painting them with a filter. Nowadays, you can share photos, videos, collages, GIF-like Boomerangs, and Hyperlapses, and you can discover all sorts of new content in its Explore tab. With all that in mind, it makes sense that Instagram would eventually want to evolve from its vintage-looking camera icon, and the company’s been working on this new design for almost a year.