In today’s tech world where creating a brand image has become a market necessity, logo designing is one of the tools to create a personal mark. Logo is basically a graphic symbol, mark, shapes and combinations of specific color which makes our brand stand out. It helps in creating a brand identity and giving public recognition to it. People usually think that it’s just a matter of arrangement of few lines and shapes with colors. But, logo creation in itself is an art.
There are various steps, techniques and most importantly, thought process involved in logo creation. Here are few basic steps that one should keep in mind and follow before embarking on the journey of creation.