GE Trying Hard To Attract Tech Talent; Mocks Startups In A Commerical That Will Air During Oscars

29th Feb 2016: In a world where startups and tech companies surely seem to be attracting all tech talent, GE has decided to fight back ! In three new commericals, all of which will air during Oscars 2016, the company is mocking startups and showing how working at GE is much better and cooler .

The new ad campaign brands GE as  “a digital company that’s also an industrial company.”  The campaign shows programmers begging for a job at GE. Below are the three ads.

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