Understanding ‘The Game Changer’ – Netflix Inc.!

NETFLIX, a company which has been scoring competitors as enemies, is in news again. This time Netflix is in headlines for its entry into the movie business.

Netflix’s first original feature film titled “Beasts of No Nation,” based on the experience of a child soldier fighting in the civil war of an African country, released on 16th October, 2015.

Provided the scenario, Netflix just released a movie just like any other production firm- then why does it land in trouble for doing so? Well! The answer is pretty straight- Netflix going into the movie business naturally means you’ll now be able to watch the movie on Netflix.

In a typical release, theaters enjoy a significant time gap between the day a film is released on the ‘big screen’ and the day it reaches audiences at home. Netflix is an unconventional company and with this entry, the movie theatre business has been put on stake. Theatre owners fear that when viewers can watch movies at home just by subscribing with Netflix at a much low price, then how many of those viewers are going to go see it in theaters?”

Before this, when Netflix launched its DVD service, it threatened brick-and-mortar video rental stores. Again, the company when produced its own original TV shows like House of Cards, Orange Is The New Black, Daredevil and others, it encroached on television networks business. Moreover, The company made it to front pages when in Q3, 2015 both revenue and profit came in below estimates for Netflix due to weakness in the streaming business.

To understand the history behind Netflix and why it has been appearing into headline oftentimes, we share the video by Bloomberg Television which explores the story behind Netflix, international provider of on-demand Internet streaming media.

Executive Producer: Nina Weinstein

Uploaded By: Keke Vasquez

PC: http://www.wired.com/

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