Mumbai, 4th February, 2015: PriceBaba.com, a product search engine serving more than 3.5 million users per month, today announces its launch in 4 new cities – Chennai, Hyderabad, Baroda and Surat, thus bringing the total number of cities it serves to 11. Consumers residing in Chennai, Hyderabad, Baroda and Surat, wanting to buy mobile phones can now connect to local retailers around them.
A total of 1500+ local shops are now verified and listed on PriceBaba across these 11 cities. “We generated inquiries worth over INR 230 crores for our local retailer partners in 2014. We would continue to invest in growing our local network in 2015. Apart from Mumbai we now also have on-ground presence in Bangalore and Delhi.” said Annkur P Agarwal, Co-founder of PriceBaba.com.
PriceBaba also announced the availability of online price comparison alongside local prices on its platform. PriceBaba shall continue to invest in both — online and offline presence and cover the 10 most trusted online retailers by February 2015.
“Our loyalty as PriceBaba is to the end user. We believe that the form of retailers would vary across single store owners, organized chain retailers and online players. As PriceBaba, we are neutral towards the retail channel and want to empower the user to make the best shopping decision. An inherent part of this is to ensure that any shopping destination we bring onboard is trustable.” added Annkur.
PriceBaba has witnessed a traffic growth of 35x in the last 15 months. Having worked to bring local retailers online over the past 2.5 years brings unique learnings and technological advantage for future growth.
PriceBaba focuses on the fast growing smartphone industry and helps consumers connect with local & online retailers selling mobile phones. PriceBaba brings local pricing information along with online prices on its platform, thus giving consumers the most comprehensive shopping experience. It also brings a robust choice engine & product comparison tool that helps user decide what to buy.
PriceBaba pioneered local product search in India since its launch in early 2012. Starting as a personal project by a couple of geeks to serve their friends who relied on them before making any purchase decision, PriceBaba is now a team of 30 focussing on the INR 50,000 cr mobile handset market. PriceBaba.com helps users find what to buy, where to buy and how much to buy it for, thus offering a complete product research solution in India. It is backed by Silicon Valley based business accelerator and VC firm 500 Startups and a local group of angel investors. PriceBaba.com served over 30 million users in 2014.