24 February, 2016, Thailand: Uber is now shifting its gears in on demand taxi service. The company has launched its on demand motorbike taxi service in Thailand. ‘UberMoto’ is the new bike taxi service which the company has introduced in the city. Though city already has bike taxi service which is used by the commuters on daily basis, but it is not organised. Now, since the Uber has taken up the challenge, the commuters are expecting it to operate the service in more organised way.
This the first time that the company is venturing into two wheeler on demand taxi business. This new service will be available on the Uber app under the segment ‘New Service’ and the base fare is 10THB ($0.30) and 3.5THB ($0.10) per kilometer or 0.85 THB ($0.025) per minute.
The company said in the statement, “UberMoto service is specifically developed for cities in emerging markets where congestion is high, so it seems plausible that UberMoto may be extended to new cities and countries over time. (That said, Uber recently shuttered an auto-rickshaw pilot in India, showing that not all projects become wider launches.)”
Grab, Uber’s big rival in Southeast Asia, offers a similar service ‘GrabBike’ in Bangkok, Vietnam and Indonesia.