How Aadhaar Is Helping India Transform Into A Digital Society
When Aadhaar, the dream project of NDA government was introduced, nobody knew that it will change the way how government...
The Effectiveness Of Digital Advertising Campaigns And The Way Forward
Digital advertising, in simple words, can be explained as an advertising format where the ads are delivered to consumers through...
Valentine’s Day Gifts: A Report On Online Gifting Trends Observed
We live in an era of instant gratification, where we want everything right here, right now. While we see this...
Accelerated Mobile Pages Is Google’s Last Hope For Relevance In Mobile Search
It feels like every month over the last year, we’re seeing a new platform launching in mobile. From App Streaming,...
How to Search Engine Optimize Your Blog Content
Blogs have become critical for any business and are one of the best ways for marketers to showcase thought leadership....
What Is This Blockchain Thing?
I live in the world of blockchain and smart contracts. I hear people using terms that remind me of when...
Quitting Your Job? This Is What I Learnt From Being Employed For A Day!
This was one legendary milestone crossed inadvertently, and the episode is, now, graved in my mind forever for having taken...
Top 5 Global Startups That Make The Most Of Social Media Marketing
We live in a world where technology is all around us (and it's growing!) How many of us spend one...
The Why And How Of A Digital Marketing Audit
A digital marketing audit is simply an inspection of all the practices, strategies, and outcomes of what a business has...
Mitigating Cybercrime Risks With Big Data Technology
This new era of cybercrimes goes beyond computers and mobiles devices, involving Wi-Fi enabled toys, drones, automated cars, cloud computing,...