Pune-based logistics startup QuickShift has successfully raised ₹22 crore (approximately $2.5 million) in a Pre-Series A funding round led by Atomic Capital, with participation from Axilor Ventures and other investors. The fresh capital aims to accelerate the development of QuickShift’s AI-first fulfilment platform, boost its leadership team, enhance omni-channel programmes, and scale operations across key markets in North and South India. This funding marks a significant milestone for QuickShift as it seeks to solidify its position in the competitive fulfilment and supply chain space in India.
Strong Growth and Expanding Operations:
Founded in 2019 by Anshul Goenka, QuickShift offers a full-stack fulfilment and supply chain solution that integrates technology, infrastructure, and logistics services. The company has shown impressive growth, with 100% annual recurring revenue (ARR) growth between September 2024 and September 2025. QuickShift currently manages over 3 lakh B2C shipments, 7 lakh marketplace orders, and 5,000 quick commerce purchase order replenishments monthly. It serves more than 100 enterprise and D2C brands across diverse categories, operating seven fulfilment centres covering over 29,000 pincodes in India. The startup plans to expand its footprint with new centres in metro cities including Delhi NCR, Mumbai, Bengaluru, Kolkata, Hyderabad, Chennai, Ahmedabad, Lucknow, and Indore to meet increasing demand.
AI-Led Fulfilment Platform Enhances Efficiency:
QuickShift’s core offering is an AI-powered fulfilment platform that enables brands to efficiently manage distributed inventories, streamline order processing, and deliver superior customer experiences across multiple sales channels. The platform seamlessly integrates with major marketplaces such as Amazon, Flipkart, and Meesho, as well as quick commerce platforms including Blinkit, Zepto, Swiggy, Jiomart, and BigBasket. This integration provides brands with real-time visibility and control over inventory and order fulfilment, helping to scale their operations without the need for building their own logistics infrastructure. With AI-driven analytics and automated decision-making, QuickShift aims to optimize fulfilment operations and reduce lead times.
Founder’s Vision and Leadership Driving Growth:
QuickShift’s Founder and CEO, Anshul Goenka, underscores the company’s strong growth trajectory and commitment to profitability, noting that QuickShift has achieved 100% annual recurring revenue (ARR) growth over the past year, with its core business growing by 50% and new programs scaling over 100%. Goenka emphasizes the vision of building a cutting-edge, full-stack fulfilment platform that empowers new-age, enterprise, and SMB brands to manage distributed inventories, streamline order processing, and deliver exceptional customer experiences across all sales channels. The leadership team’s strategic focus on technology innovation, customer-centric solutions, and market expansion plays a critical role in positioning QuickShift as a leading player in India’s fast-growing D2C and ecommerce fulfilment landscape.
Industry Outlook and Competitive Landscape:
The Indian ecommerce sector’s rapid expansion continues to fuel demand for fulfilment and logistics services, attracting substantial investor interest in startups like QuickShift. The company competes with other players such as Zippee and Pidge, alongside larger logistics companies like Delhivery and Shiprocket. Investor confidence in AI-led logistics technology has grown, with recent funding rounds highlighting the sector’s potential. QuickShift’s commitment to innovation and its ability to deliver scalable solutions position it well to capitalize on the booming online retail market in India. With continued expansion and technological advancements, the startup aims to accelerate India’s role in global digital trade and support the growth ambitions of brands and businesses of all sizes.




