Tech investor and Reddit co-founder Alexis Ohanian is stepping into the race to reshape TikTok’s U.S. operations. On Monday, former Los Angeles Dodgers owner Frank McCourt announced that Ohanian has joined his bid to acquire the video-sharing giant’s American assets. Ohanian will serve as a strategic adviser, bringing his deep understanding of social media and digital platforms to the table.
Ohanian, who launched Reddit while studying at the University of Virginia, has a strong track record in the tech industry. After selling Reddit to Conde Nast in 2006, he later returned as executive chairman in 2014 to help revitalize the platform. Beyond Reddit, he has backed successful startups like Instacart, Patreon, and OpenSea. His expertise, McCourt believes, will be invaluable in navigating TikTok’s potential transition.
“Alexis has a unique perspective on where social media has been and where it’s headed,” McCourt said, emphasizing the importance of his insights in shaping the platform’s future.
A Vision for a User-Controlled TikTok
McCourt’s bid is part of a larger initiative called Project Liberty, which aims to restructure TikTok to prioritize user privacy and data control. He refers to his proposal as “The People’s Bid,” highlighting its focus on giving users more power over their personal data. Ohanian’s role will involve promoting and validating this vision, ensuring that both the tech community and the general public understand its significance.
“On one side, we’re dealing with advanced technology and a specialized audience,” McCourt explained. “On the other, we have everyday users who are affected by this technology more than they realize.”
Ohanian echoed McCourt’s sentiment, stating that he is excited to be part of an effort that prioritizes user empowerment in the digital space.
A Heated Battle for TikTok’s U.S. Operations
McCourt and his partners officially submitted their bid in early January, as TikTok’s Chinese parent company, ByteDance, faced increasing pressure to divest its U.S. assets. The looming threat of a ban has forced ByteDance to explore options to comply with U.S. regulations.
TikTok briefly shut down in the U.S. on January 19, just before the ban was set to take effect. However, the platform resumed operations after President-elect Donald Trump indicated he would allow it to remain accessible. Trump later granted a 75-day extension for the sale process, appointing Vice President JD Vance to oversee negotiations.
The opportunity to acquire one of the world’s most popular social media platforms has drawn interest from multiple industries, including tech, finance, and entertainment.
Other Investors Enter the Race
McCourt isn’t the only one eyeing TikTok’s U.S. operations. Another group of investors, led by tech entrepreneur Jesse Tinsley, has thrown its hat into the ring. The consortium includes YouTube sensation MrBeast (Jimmy Donaldson) and Wyoming businessman Reid Rasner. With multiple bidders competing, TikTok’s future remains uncertain.
Despite the crowded field, McCourt remains confident in his approach. He has provided the White House with detailed information on his bid, including financial backing, technological strategies, and plans to address national security concerns.
ByteDance’s Next Move Remains Unclear
While interest in TikTok’s U.S. assets continues to grow, ByteDance has yet to take definitive action. According to McCourt, the company has not hired a banker, outlined the specific assets for sale, or set a valuation.
“There’s a real possibility that ByteDance may decide to shut down TikTok in the U.S. rather than sell it,” McCourt warned.
With so much uncertainty surrounding the negotiations, the fate of TikTok’s U.S. operations remains in limbo. Whether McCourt’s vision of a more transparent and user-centric platform prevails, or ByteDance takes an alternative route, the coming weeks will be crucial in determining the app’s future.