Fisker Inc., the upstart electric vehicle (EV) manufacturer, has faced growing backlash from its customers after announcing that owners will be responsible for the costs associated with a recent recall affecting nearly 5,000 Fisker Ocean SUVs.
The recall, initiated in August 2024, was prompted by concerns about a potential issue with the vehicle’s rear axle. While the company emphasized that no accidents or injuries had been reported, the recall necessitated a software update and, in some cases, hardware replacements.
However, the decision to make owners bear the financial burden of the recall has sparked outrage among the Fisker Ocean community. Many customers argued that the recall was a manufacturer’s responsibility, especially given that the issue was discovered after they had purchased their vehicles.
“I’m incredibly disappointed with Fisker’s handling of this situation,” said Sarah Miller, a Fisker Ocean owner from California. “As a customer, I expect the company to stand behind its products and take care of any defects.”
Fisker Stance Over Recall Costs Amid Quality Control Concerns
Fisker’s stance on the recall costs is in stark contrast to the practices of many other automakers. In recent years, traditional car manufacturers have increasingly absorbed the costs of recalls, often as a goodwill gesture to maintain customer satisfaction.
The recall has also raised questions about Fisker’s overall quality control. While the company has positioned itself as a disruptor in the EV market, the recall serves as a reminder that even new entrants can face significant challenges.
In response to the growing criticism, Fisker has defended its decision to make owners pay for the recall. The company argued that the issue was a “field service action” rather than a safety recall, and that it was following industry standards.
“We understand that this is a difficult situation for our customers,” said Fisker CEO Henrik Fisker. “However, we believe that our approach is fair and equitable.”
Backlash by customers
Despite Fisker’s efforts to justify its decision, the backlash from customers shows no signs of abating. Many owners have threatened to boycott the company or seek legal action. The recall could also damage Fisker’s reputation and hinder its ability to attract new customers.
As the EV market continues to grow, manufacturers will face increasing pressure to deliver high-quality products and provide excellent customer service. The Fisker Ocean recall serves as a stark reminder of the challenges that can arise, even for the most promising new entrants.
Although some of these possible problems may be dangerous, clients are unable to get their cars fixed while they wait for further information. Fisker is advising consumers to simply monitor their vehicles in the interim and to get in touch with an approved service center right away if they notice any problems with the door handles or water pumps. Which service centers ought they to get in touch with? Fisker hasn’t yet made the list available. Customers can call the phone number provided in the recall notification, nevertheless. However, you are directed to the website’s contact page when you dial the number. Beneficial!