One of the biggest food delivery services in India, Swiggy, is getting ready to go public in what is expected to be one of the biggest initial public offerings (IPOs) of the year. However, the corporation has lowered its valuation target in response to recent market turbulence. Swiggy has now placed its sights on a more conservative valuation of $12.5–13.5 billion, after initially aiming for $15 billion. The rationale for this change and its implications for the company’s eagerly awaited stock market debut are examined in more detail below.
Credits: Money Control
From $15 Billion to $12.5 Billion: Why the Shift?
In direct response to the volatile Indian stock markets, Swiggy decided to lower its valuation target by 10–16%. India’s benchmark Nifty 50 index has lost 7.15% after hitting all-time highs in late September, which is four weeks in a row. The main cause of this has been ongoing overseas selling, which has had repercussions in a number of industries.
Supported by international investors like as SoftBank and Prosus, the meal delivery behemoth had originally planned to raise about $1.4 billion for its first public offering (IPO) at a $15 billion value. However, Swiggy has chosen a lower range of $12.5–13.5 billion in light of the unstable market conditions.
India’s IPO Landscape: Why Timing Matters
With almost 270 firms generating $12.57 billion so far in 2024—a substantial rise over the $7.4 billion raised in 2023—India’s initial public offering (IPO) market is still thriving despite recent tremors. As the market continues to rise on a wave of successful offerings, Swiggy’s IPO is anticipated to be the second-largest of the year.
But recent market introductions, such as Hyundai India’s, have raised red flags. On their first day of trade, Hyundai’s stock dropped 7.2%, mostly as a result of worries about the present slump in the auto industry and a perceived overvaluation. This has increased the pressure on Swiggy to set a reasonable IPO price in order to avoid a similar outcome.
Credits: Market Screener
Road to the IPO: What to Expect
The subscription period for Swiggy is anticipated to open one week prior to the company’s November 13, 2024, initial public offering (IPO). These dates are subject to change, but the company is making every effort to get ready. On October 30, roadshows for the stock offering will start in many Indian cities. Swiggy will have the chance to showcase the quality of its business model and pitch its growth story to possible investors during these roadshows.
In addition to Swiggy’s dominance in the food delivery industry, the company’s strategy shift into the rapidly expanding quick commerce market has made the IPO widely anticipated.
Swiggy vs. Zomato: The Ongoing Rivalry
Zomato, which went public in 2021, is Swiggy’s main rival in the meal delivery market. Both businesses have expanded rapidly in recent years, capitalizing on the trend toward online meal ordering and digital adoption, particularly during the COVID-19 pandemic. However, since both Swiggy and Zomato have entered the new market of rapid commerce—where groceries and household necessities are delivered in record time—their competition has been more fierce.
In 2022, Swiggy’s most recent round of fundraising, spearheaded by Invesco, valued the firm at $10.7 billion, putting it just behind Zomato in terms of market capitalization. However, Swiggy hopes to bridge that divide and solidify its place in India’s fiercely competitive food and fast-paced retail industries with this IPO.
What’s at Stake for Investors?
Even though Swiggy is a well-known brand in India, there are worries regarding the company’s performance after going public, particularly in light of the volatile market. Swiggy is sending a message to investors that it is adopting a cautious strategy and giving long-term value development precedence above immediate profits by reducing its valuation objective.