Global Advertisers, wins Vodafone READY FOR THE BIG LEAGUE award after rigorous 5-stage vetting of 15,000 businesses across the country by McKinsey & Co
March 13, 2015, MUMBAI: Sanjeev Gupta, MD, Global Advertisers, was awarded the Vodafone READY FOR THE BIG LEAGUE award 2014-15 on March 12, 2015, following a rigorous screening of over 15,000 mid-size businesses across India by market analyst McKinsey & Company over the last four months.
The jury for the award included Shireen Bhan, managing editor, CNBC-TV18.
Only 10 businesses across India, including Global, managed to qualify for the honor, which is given to most promising businesses in the country in a given year. The winners were felicitated at a glittering ceremony on 12th March 2015 by Mr. Naveen Chopra, Director, Vodafone Business Services, at the Four Seasons Hotel, Mumbai. The awards were given to mid-size businesses readying to enter the big league in the next five years.
The award is slated for broadcast on CNBC-TV18 from March 26 onwards and the success stories of the top 10 winners are be featured in leading print as well as online platforms, including Forbes and Mint. Speaking at the sidelines of the event, Sanjeev Gupta, MD, Global Advertisers, said, “The oldest members of my team have been with me for nearly two decades now and together we have built this business client by client, campaign by campaign. This is a great honor and I dedicate it to my guru Mamtmai Shri Radhe Guru Maa and my colleagues who have shouldered so many challenges over the years with me. Thank you, every one!”
Global owns the most number of premium location hoardings in Mumbai, including Asia’s biggest hoarding in Bandra. The company owns multiple big-format hoardings that offer the most number of corridor branding opportunities in the Mumbai Metropolitan Region.
Global has executed approximately 1.5 lakh successful campaigns, 1 lakh product launches, 80,000 in-film branding contracts and over 2 lakh event sponsorships in the last 18 years. Global’s creativity, innovation and ability to deliver out-of-the-box OOH media solutions have won them 350 awards, and over 500 letters of appreciation.
A recent British Broadcasting Corporation (BBC) report surveying the world hoarding industry makes a special mention of Global Advertisers’ billboard site in Bandra.