What is Salesforce?
Salesforce is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) service and also offers enterprise applications concentrated on customer service, marketing automation analytics, and application development.
What is Meta?
Meta Platforms, Inc., doing business as Meta and formerly known as Facebook, Inc., is an American multinational technology conglomerate based in Menlo Park, California. The company is the parent organization of Facebook, Instagram, and WhatsApp, among other subsidiaries
Meta, the owner company of Facebook, set up its Tremendous Bowl ad in the metaverse. In the advertising, an animated atronic doggie and its near friend, a pink-tentacled devil, are segregated in their physical reality but ruenited through the company’s Quest 2 digital truth headsets.
Previous week, Meta shares sank, somewhat due to the fact the corporation disclosed that it expended $10 billion building its vision of the metaverse, a next-era world wide web of shared online environments and encounters, building its income to drop.
The software program big Salesforce tapped Matthew McConaughey to propose an alternative option to the metaverse: assisting the true world.
Titled “#TeamEarth,” the corporate’s second Tremendous Bowl advert displays the actor drifting in a hot-air balloon over the San Francisco Bay Space as he counters, with out naming them, the Meta chief government Mark Zuckerberg and the SpaceX chief government Elon Musk.
“Whereas the others look to the metaverse and Mars, let’s keep right here and restore ours,” Mr. McConaughey says.
Marc Benioff, who runs Salesforce, was deeply concerned within the advert, stated Sarah Franklin, the chief advertising and marketing officer.
“We now have sufficient fluffy razzle-dazzle on this planet — we have to get actual and concentrate on saving the planet, serving to our society, serving to our communities and small enterprise,” she stated. “The Tremendous Bowl is an unimaginable stage to spend money on as a result of we’ve got a lot consideration from folks from all walks of life.”
Miller Lite, which is being blocked for the Super Bowl broadcast by the NFL’s long-standing exclusivity agreement with Anheuser-Busch, instead ran its ironic game-time ad in the metaverse, developing an interactive digital tavern that virtual swimming pool, virtual beer serving and realistic expectations.
“We don’t take ourselves too seriously with this,” said Ari Weiss, the global chief officer of DDB Worldwide, the agency behind the Meta Lite Bar. “The metaverse isn’t going to save the world, or at least not yet.”
