Meta, the parent company of Facebook and Instagram, is preparing to implement performance-based layoffs starting Monday, February 10, impacting employees across numerous countries. This decision follows CEO Mark Zuckerberg’s announcement in January regarding the need to “raise the bar on performance management” and swiftly “move out low-performers”.
Layoff Details and Implementation:
An internal memo states that the layoffs will start on Monday and that impacted staff members will receive notifications via both their personal and business email addresses. After one hour’s notice, access to company systems will be discontinued. Across time zones, the process will be implemented in waves, starting with the Asia-Pacific area and moving on to Europe, the Middle East, and Africa before ending with North and Latin America1. Notifications will be sent to certain foreign workers between February 11 and February 18.
In reference to the cuts in the memo, Meta’s VP of Human Resources, Janelle Gale, acknowledged the possible disruption these “performance terminations,” could bring. Although they might not know everything, managers would collaborate with leaders to offer clarification, she said. In contrast to past company-wide layoffs, Meta intends to maintain office operations and refrain from sending out emails to the entire organization.
Employee Impact and Severance:
Notification emails will be sent to affected employees with details regarding their severance payouts. They will still be eligible for bonuses and stock vesting on February 15th, if any. Terminated employees may reapply to Meta following their last day of employment, with prior performance taken into account, however they are not eligible to apply for internal positions during their non-working period. About 5% of Meta’s “lowest performers” will be let go, and at least some of the roles will be filled by employees. This corresponds to about 3,600 workers.
Exemptions and Future Hiring:
Due to local laws, workers in Germany, France, Italy, and the Netherlands will not be affected by Monday’s reduction. Instead, “local performance management processes” will be followed by these workers. In addition to cutting employees in some departments, Meta is concentrating on hiring machine learning engineers and other “business-critical” engineers more quickly. Peng Fan, VP of Engineering for Monetization, asked employees to support this accelerated recruiting process in a separate memo. This action is a reflection of Meta’s attempts to realign its team to concentrate on areas thought to be critical to the company’s future expansion.
Industry Context and Meta’s Restructuring:
The adoption of performance-based layoffs by Meta is a part of a larger trend in the technology sector, where businesses are under more and more pressure to prove their profitability and efficiency. Economic uncertainty and the desire to maximize resources in strategic sectors are frequently the driving forces behind these measures. As seen by the increased hiring in AI and machine learning, Meta has strategically shifted its focus to sectors with significant development potential. As part of its continuous attempts to reorganize its personnel and concentrate on strategic goals including the metaverse, artificial intelligence, and monetization tactics, Meta has made these layoffs. With these actions, Meta hopes to set itself up for long-term success in a market that is becoming more and more competitive.
Zuckerberg’s Rationale:
According to Mark Zuckerberg, CEO of Meta, he “decided to raise the bar on performance management and move out low performers more quickly” last month. The company would be making more “extensive” cuts of low performers during this performance cycle, he said, whereas Meta “typically” deals with failing staff over the course of a year. This choice is in line with Meta’s continuous attempts to increase productivity and match its personnel with its strategic objectives.