Tesla’s Chief Financial Officer, Vaibhav Taneja, and Board Chair, Robyn Denholm, recently sold a significant amount of company stock, according to regulatory filings on March 3. Taneja sold $1.7 million worth of Tesla shares, while Denholm offloaded about $33 million.
This is the second time in two months that the two executives have sold large portions of their holdings. In February, they—along with Kimbal Musk, Elon Musk’s brother and a Tesla board member—sold tens of millions in stock. Taneja sold $2.8 million at that time, while Denholm cashed out $43 million.
The stock sales come shortly after Tesla board members, including Denholm and Kimbal Musk, agreed to repay $919 million in a court settlement. The lawsuit, brought by shareholders, claimed that Tesla’s board had overcompensated themselves over the years.
Tesla’s Stock Struggles Amid Market Uncertainty
Tesla’s stock has been on a downward trajectory, hit by declining global sales and growing concerns over potential tariffs. After an initial surge of 84% following Donald Trump’s re-election, Tesla’s stock has since lost nearly a third of its value, wiping out most of those gains.
Despite Elon Musk’s public alignment with Trump, Tesla remains vulnerable to shifting trade policies. Taneja warned during a January earnings call that the company relies heavily on imported components, meaning new tariffs could take a toll on profitability.
Trade War Pressures Mount
Tesla’s challenges are being compounded by escalating trade tensions. On March 4, Trump imposed a 25% tariff on imports from Canada and Mexico. Two days later, he temporarily paused enforcement of tariffs on goods that comply with the United States-Mexico-Canada Agreement (USMCA) until April 2.
In response, Canada is considering countermeasures that could directly impact Tesla. Chrystia Freeland, a prominent Canadian lawmaker and a potential prime ministerial candidate, has proposed a 100% tariff on Tesla vehicles imported into Canada, a move that could significantly hurt sales in the region.
Global Sales Plummet
Beyond trade concerns, Tesla is struggling with a significant drop in global demand. Industry experts attribute this decline to increasing competition from traditional automakers, changing consumer preferences, and backlash against Musk’s political activities.
Tesla’s struggles are evident in sales figures worldwide. In Australia, sales fell by a staggering 72% in February compared to the previous year, according to The Guardian. Meanwhile, Newsweek reported that Tesla’s sales across the European Union, the U.K., and the European Free Trade Association dropped by 45% in January compared to the previous month. Despite overall EV sales in Europe growing by 34%, Tesla’s market share shrank from 1.8% to just 1%.
With mounting challenges from stock declines, trade disputes, and shrinking sales, Tesla faces a difficult road ahead. Investors and industry analysts are watching closely to see how the company responds to these pressures.