Flipkart, which is a leading eCommerce platform in India, which is based out of Bangalore, has now revealed two new products ‘Flipkart ideas’ and ‘Flipkart Videos.’ While the Flipkart videos is a self-explanatory, Flipkart Ideas is an Instagram meets Pinterest like a feed with the links to buy products and get inspiration.
The company explained by saying that the Flipkart Videos will be going to bring up with a curated range of shows, movies, and entertainment series for all its customers.
“Our video content offering is focused on three primary aspects, keeping in mind our understanding of the market: free, curated, and personalized. We believe that our customers shouldn’t pay extra for premium content and hence our offering is different from anything else that is currently available,” the company further added.
The users can start watching videos by identifying their interests, and Flipkart will show the suggestions accordingly. Some of the Bollywood movies are also available with the Viacom Voot. All channels can be followed for future updates just like on YouTube. The genres available are action, romance, drama, adventure, and among others.