If you own a store, you cannot possibly lose clients due to an unnecessary store shutdown. The same would be true for your online store. If your eCommerce store becomes inaccessible to clients or reacts slowly, you will undoubtedly lose customers and harm your brand’s reputation in the long term. That makes it critical to ensure that your eCommerce business has optimal uptime and a reasonable load speed, and the very first step in accomplishing this is hosting on a reliable web server. Compromising on an ecommerce hosting provider for your site can be perilous for your ecommerce store. As Umair Ahmed Qureshi, a Senior Executive at Cloudways says.
Hosting comes in multiple shapes and sizes. Some hosting types are called by the hardware around which they are built, while others have customized plans with distinct features.
That is exactly what ecommerce hosting offers, and that is why it is important to know and understand the eCommerce site builders. They are the perfect way to begin your online store journey, granting you all the necessary tools and extras.
Fast forward, a good ecommerce hosting plan includes a number of unique features designed specifically for this sort of business. These may also include free SSL encryption, assistance in setting up payment channels, increased security, or scalability during peak traffic periods.
The Best Hosting Practices For Your eCommerce Store in 2022
The importance of selecting the correct hosting package cannot be overstated. Let’s look at five of the practices you should think about while making your decision.
Practice #1: Security Capabilities
The client is not always correct, but the consumer must always come first, and a lack of adequate security immediately contradicts this. This is one area in which all hosting plans really aren’t made equal, and you should invest in a package with solid security measures.
Security features are especially critical for sites where users may submit data, so go out of your way to ensure that all lead pages, contact pages, and online payment pages are adequately protected. It’s a good idea, though, to ensure that your site is secure from top to bottom, so there are no obvious weaknesses in the chain.
Practice #2: Higher Uptime
If your eCommerce store is not operational, you will not make any money. A low uptime will eventually lead to a negative client experience. Many web service providers will guarantee uptime when you seek one for your eCommerce business. They may also provide a money-back guarantee for the time your store was unavailable. However, this sum pales in comparison to just what your eCommerce shop would have generated if it had been online.
Choose a hosting provider that provides on-site tech assistance capable of resolving your concerns during any time of day. Take better care of routine updates as well. A decent web host must be able to provide an uptime of 99.8 percent or above.
Practice #3: Higher Traffic Which Means Better Performance
As your eCommerce shop expands, you’ll need to have a hosting provider that can catch the pace. You will almost certainly exceed your shared host.
You must guarantee that the web host will accommodate your present traffic and assets without causing a drop in the performance of your online business. You may choose a VPS, dedicated, cloud, or managed server based on the size and traffic of your online store.
Practice #4: Automated Backups
Every eCommerce business must have automated backups. Imagine you wake up one day just to discover that all of your personal efforts have vanished. Consider that all of your product listings have vanished. You’ll kick yourself for going with an untrustworthy hosting service.
It is a good idea to plan for loss of data or theft because such situations do occur. Select a hosting company that provides frequent, automatic website backups. You may rely on your web provider for regular backups as included in your hosting service, but we advocate making your own backups. You may do so using a variety of plugins or third-party applications.
Practice #5: Technical Support
When selecting a hosting company for your online store, you should not overlook technical assistance. If your website breaks offline, you’ll need a superhero to save the day. You must verify that your supplier is providing you with all of the support you require. A great web host distinguishes itself from poor ones by providing excellent technical assistance.
Your hosting company must have a dedicated customer support team. When things go wrong, their customer service will connect you with a real person who would diagnose the issue and teach you how to solve it. Many times, you won’t even have to look before dependable tech assistance solves your difficulties. Check to see if the tech assistance is staffed around the clock or if it is outsourced.
The Bottom Line
It has frequently been observed that eCommerce store managers who have little knowledge of where and how web servers and hosting functions fail to get it right and become engrossed in resolving hosting difficulties rather than focusing on building their eCommerce company. Furthermore, frequent outages and unavailability result in client loss. It’s already done its damage by the time you try to go.
As a result, I propose that you understand the specific needs of your eCommerce business and its operations and select a hosting provider that is dependable, has positive ratings, is cost-effective, and provides best-in-class service and support. Excellent hosting is the very first step in quickly propelling your eCommerce shop into the next orbit.