Infibeam Incorporation will develop ‘Fortune Online’ for Adani Wilmar


09 November 2017, India: Infibeam Incorporation announced that it will develop ‘Fortune Online’, an exclusive B2C ecommerce platform for Gujrat-based corporate giant Adani Wilmar. ‘Fortune Online’ will be an exclusive B2C commerce platform which will help the customers to use home delivery application to select and purchase Fortune brand products online.


Under this agreement, both the firms Infibeam Incorporation and Adani Wilmar, “will develop, integrate, implement and maintain an online ecommerce and mobile platform with integrated logistics framework for on-demand customer purchage of Adani Wilmar products.

Adani Wilmar Limited (AWL) is a joint venture incorporated in January 1999 between Adani Group, the leaders in International trading & Private Infrastructure with businesses in key industry verticals – resources, logistics and energy. The group was created with a vision of ‘Nation Building’ by developing assets of national economic significance. Wilmar International Limited – Singapore, Asia’s leading Agri-business group & its business activities include oil palm cultivation, oilseed crushing, edible oil refining, sugar milling and refining, specialty fat,oleochemical, biodiesel and fertilizer manufacturing and grain processing. It has over 450 manufacturing plants and an extensive distribution network covering China, India, Indonesia and some 50 other countries.

Today, AWL owns refineries in 17 strategic locations across India, has 8 crushing units and 18 toll packing units. Cumulatively, this translates to a refining capacity of over 12000 tonnes per day, seed crushing capacity of 7500 tonnes per day and packaging capacity of 9000 tonnes per day.

(Image – infibeam and justdial)