Peachmode is a global leading website which sells Indian traditional clothes all over the world online. It is best known to give quality products at reasonable prices. It contains a variety of products, ranging from wedding sarees to stunning anarkalis and exquisite lehengas to resplendent kurtis. It offers clothes which are in latest fashion trends at an affordable rate.
Peachmode was created by a group of fashion enthusiasts in March 2014 in Mumbai. They turned their own horrible experience of buying ethnic clothes online into a wonderful business idea. They noticed how quality Indian dresses were not available at good prices online due to the online-offline retail gap. To close this gap, these young fashionistas developed a website that brings to the consumers quality products at a reasonable cost.
The company works directly with the manufacturer or licensed agent, linking them to customers and providing the customers with 100% authentic and quality products. The company also runs a fashion blog to help their customers with styling tips according to latest fashion trends. Peachmode has made quite a success in a small span of time due to their commitment to personalize customer’s shopping experience and offering exclusive handpicked designs at good price. The company now has 35 members and receives approximately 1,500 orders per month. 2.5 lakh customers across the globe use Peachmode for shopping for Indian ethnic wear.
The company is currently working to establish the brand’s market position as a leader in women’s ethnic wear. By the next financial year, the Peachmode team is targeting five-fold growth. The company also aims to expand in the offline space by opening boutiques across the globe to personalize customer’s experience some more. Peachmode’s current Marketing Director is Anupan Tulsyan, who is also the co-founder of Localoye.com.
Image credits : peachmode.com