Dipti Gore
New Delhi, March 25 : Walmart India today extended the reach of its online wholesale platform to members in Jammu, the tenth city where it has launched the e-commerce facility for its trading partners.
At present, the US-based retail giant operates B2B e-commerce platform in nine cities — Lucknow, Hyderabad, Guntur, Vijayawada, Rajahmundry, Jalandhar, Ludhiana, Bathinda and Zirakpur.
“…B2B e-commerce facilities for Best Price Modern Wholesale store members in Jammu, marking the tenth store to go online since the B2B e-commerce platform was launched on July 1, 2014,” the company said in a statement.
“This initiative is aimed at enhancing our members’ shopping experience by integrating physical and digital store presence,” Walmart India president and CEO Krish Iyer said.
The platform, www.bestprice.in, is for registered members of Best Price Modern Wholesale stores.
Walmart India is looking to soon launch the B2B e-commerce platform in Amritsar later this month, completing the launch phase in Punjab, the company added.
At present, Walmart is engaged in cash-and-carry business in India. It had called off a six-year partnership with Bharti Enterprises in October 2013.
The US retail giant operates 20 wholesale stores under the brand ‘Best Price’ in India.