• Send Us A Tip
  • Calling all Tech Writers
  • Advertise
Thursday, June 19, 2025
  • Login
  • Register
TechStory
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
TechStory
No Result
View All Result
Home Tech

YOUTUBE SHORTS- A TikTok and Instagram REELS rival?

by Chhavideep Singh
September 17, 2020
in Tech, Trending, Videos
Reading Time: 3 mins read
0
YOUTUBE SHORTS- A TikTok and Instagram REELS rival?

YouTube Shorts Rival TikTok

TwitterWhatsappLinkedin

Google is finally ready to enter the rat race with a short video content platform ‘SHORTS’ which rivals the widely popular TikTok and Instagram’s REELS.

You might also like

Ferrari Hits the Brakes on Second Electric Car Amid Sluggish Demand

Honda Brings Back the Glory: Genuine Parts & Restoration for Iconic NSX and More

India Approves Starlink License Amid Satellite Internet Push

 

As you may know, TikTok was recently banned in India on June 29, 2020, and Instagram launched its REELS feature in India following July 6 which is a strategic move to fulfil the market need and raise profits.

 

‘Shorts’ is a new video experience for creators and artists who want to shoot and edit videos in short-form, combine them and upload them using just their mobile phones. That means it does not necessarily require top-notch gear for creators to showcase their talent and share their stories.

 

FEATURES-

 

Google’s Shorts will offer the following features to video content creators:

 

Create 15-second videos.

Edit videos using creative editing tools to enhance your content.

Combine multiple short clips with a multi-segment camera feature.

Set Timers and Countdowns while shooting.

Create Time-lapse and slow-motion shots.

Add licensed music from Youtube’s song library.

 

Finally, upload your 15 seconds piece of content and wait for it to go viral.

 

Android users can start to record their own short with the ‘create’ icon which has been notably placed in the Youtube application. This update will be available for android users first, Google will soon be expanding it to iOS as well.

 

Youtube pens down every valuable feedback from their loyal audiences. Although the feature is still in beta 1 stage, the video content giant has agreed to the release of an add-on option to get feedback from users.

At this stage, Shorts is not yet packed with its full functionalities as available on Reels and TikTok, but it is soon going head to head with its competition, claims Google.

 

As you open the Youtube application, Short videos will be available to swipe vertically, properly housed in a carousel arrangement on the Youtube homepage which is simple to use and understand.

 

Another prominent feature is that shorts carousal will not only house videos created with shorts but all short videos on youtube.

This is the reason why the company is encouraging creators to post their previously created short videos and start getting discovered.

 

LAUNCH IN INDIA:

The tech giant gave a statement that Shorts will soon be available in India for users as a Beta version with only a handful of features. The company also stressed on the point that shorts is still in the process of becoming what it is meant to be.

 

It has been officially confirmed that Youtube Shorts, in the upcoming month will be launched in other countries as well which is good news for more than one reasons.

 

The company is noting down all the feedback it receives from the users to further guide product development. They are eager to make this platform a global community for creators and artists from all over the world.

 

HOW IS SHORTS BETTER THAN TIKTOK AND REELS?

 

Youtube shorts is already late in the race after TikTok and Reels. TikTok has been banned in India which makes the market available for such a platform.

However, Facebook’s Instagram took the lead right after TikTok’s ban to seek the advantage which it did. But the question is, where does Youtube shorts fit in all of this?

 

Youtube has been in this game for a long time now. Calling Shorts, a TikTok doppelganger is indiscreet.

 

Moreover, Youtube has one key advantage over all its competitors and that is Numbers.

 

TikTok Active Users: approximately 700 million.

Instagram Active Users: Around 1 Billion.

 

Youtube wins the competition with more active users than both these companies combined – 2 Billion active users.

 

Another key motivational factor for creators and artists to use this platform is Google’s monetization feature which makes it all the more appealing and better than its competition.

 

TikTok and Instagram do not provide direct monetization, the only way for creators to earn with these platforms is brand deals and recognition.

 

As of now, Youtube has intrigued its users and competition with its Shorts feature. Keeping our hopes high for the platform, let’s wait and watch how creators and artists use this feature to increase their reach, get discovered, get monetized and showcase their talent to the world.

Tags: InstagramTikTokYoutube
Tweet54SendShare15
Previous Post

AGRITECH STARTUP ‘FARMERS FRESH ZONE’ RAISES 3.5 CR LED BY IAN FUND

Next Post

INSURTECH START-UP ACKO RAISED $60 MILLION

Chhavideep Singh

Hi! I'm Chhavideep, If you like reading about technology, business and start-ups, you've come to the right place. Catch me: [email protected]

Recommended For You

Ferrari Hits the Brakes on Second Electric Car Amid Sluggish Demand

by Samir Gautam
June 18, 2025
0
Ferrari Hits the Brakes on Second Electric Car Amid Sluggish Demand

Ferrari, the legendary Italian sports car maker, is tapping the brakes on its second all-electric vehicle, with sources reporting the model will now launch in 2028, two years...

Read more

Honda Brings Back the Glory: Genuine Parts & Restoration for Iconic NSX and More

by Samir Gautam
June 18, 2025
0
Honda Brings Back the Glory: Genuine Parts & Restoration for Iconic NSX and More

In a move that will thrill car collectors and automotive purists, Honda Motor Co. has announced it will begin supplying genuine parts and offering full restoration services for...

Read more

India Approves Starlink License Amid Satellite Internet Push

by Ishaan Negi
June 18, 2025
0
Elon Musk’s Starlink may soon offer satellite internet services in India

Starlink, SpaceX's satellite internet division, is moving quickly to deploy its services in India in a historic step that would hasten the country's digital revolution. A recent high-profile...

Read more
Next Post
INSURTECH START-UP ACKO RAISED $60 MILLION

INSURTECH START-UP ACKO RAISED $60 MILLION

Please login to join discussion

Techstory

Tech and Business News from around the world. Follow along for latest in the world of Tech, AI, Crypto, EVs, Business Personalities and more.
reach us at [email protected]

Advertise With Us

Reach out at - [email protected]

BROWSE BY TAG

#Crypto #howto 2024 acquisition AI amazon Apple bitcoin Business China cryptocurrency e-commerce electric vehicles Elon Musk Ethereum facebook flipkart funding Gaming Google India Instagram Investment ios iPhone IPO Market Markets Meta Microsoft News NFT samsung Social Media SpaceX startup startups tech technology Tesla TikTok trend trending twitter US

© 2024 Techstory.in

No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to

© 2024 Techstory.in

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?