• Send Us A Tip
  • Calling all Tech Writers
  • Advertise
Friday, June 20, 2025
  • Login
  • Register
TechStory
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
TechStory
No Result
View All Result
Home News

Zomato introduces full stack food-tech platform for restaurants and kitchens

by Rucha Rane
September 7, 2015
in News
Reading Time: 3 mins read
0
Zomato integrates Paytm Wallet for seamless online payments
TwitterWhatsappLinkedin
new Zomato Logo- 2015
September 7, 2015: Earlier today, Zomato announced the launch of its Whitelabel Platform (zomato.com/whitelabel), a full suite of technologies for restaurants to run their business on the internet. The key feature on the platform is the ability for restaurants to launch custom-branded native mobile apps to help them connect with and engage their customers, and operate at internet scale.


The food-tech segment has seen a lot of action over the last year. As per a Tracxn report published in December 2014, the food-tech segment has seen a total investment of USD 1.2 Billion in 2014 alone. While the dine-out and online ordering segments have seen a large chunk of this funding, internet-first restaurants have also seen their fair share of interest from investors.

Currently, most of the internet-first restaurants primarily function on a ‘no/own kitchen + own delivery + on-demand’ model. The industry is seeing early signs of this concept germinating in certain urban clusters. However, a vast majority of the industry is dominated by the unorganised sector of asset-heavy restaurants, and there is a huge untapped opportunity to get them online, build innovative services, and drive more delight to customers. Zomato’s introduction of Whitelabel Apps aims to capture this opportunity. Zomato Whitelabel Apps is a plug-and-play platform which will power a restaurant’s digital identity with ease, enabling restaurants to spend more time focusing on their core business of food, translating directly to better dining experiences for users.

Ashish Goel, Chief of Product & Design, Zomato said “While speaking with a lot of restaurant owners, we realised that most of them do not have an app or digital presence and they want to harness the power and distribution of the internet and mobile to grow their business. And that there is no one single service provider for restaurants which can give them the entire suite of technologies required to run an internet presence closely integrated with the operations of their business. We see this as an opportunity to have a larger impact on the food-tech ecosystem, as well as create a larger overlap between tech and food.”

Pankaj Chaddah, Co-Founder, Zomato said “We are excited about the pace of innovation at Zomato. The bigger picture is increasingly becoming clearer to us and we are hoping that in a few months, we will be able to solve a large part of the pain points that users as well as business face in the industry.”

Zomato Whitelabel apps offer features such as targeted push notifications, real-time information and menu management, and marketing tools to merchants at their fingertips. The app is based on a subscription model that bundles Zomato’s existing restaurant management app – Zomato For Business – into each subscription for free. These Whitelabel apps integrate seamlessly into all the ancillary services Zomato offers, such as Online Ordering, Table Reservations, in-app Cashless payments, Loyalty programs and the upcoming Zomato Base (point of sales system).

Zomato Whitelabel Apps have already caught the attention of some top restaurant brands. Summerhouse Cafe in New Delhi, Miyabi Sushi in Dubai, and Shizuku Ramen in Melbourne are amongst the first 100 restaurants that have already signed up in the last week.

The Zomato Whitelabel Platform will be available to restaurants in all 22 countries Zomato is present in currently. 

You might also like

Heineken Bets Big on India: ₹3,000 Cr Digital Hub in Hyderabad to Create 3,000 Jobs

Canada Warns of Higher Tariffs on US Steel and Aluminum Without Trade Deal

Court Orders Release of Nirav Modi’s ₹66.33 Crore Assets to Punjab National Bank

Tags: zomato
Tweet54SendShare15
Previous Post

Zomato raises USD 60 million from Temasek and Vy Capital

Next Post

Samsung bets big on premium phones;unveils Note5 for Rs 53,900

Rucha Rane

Recommended For You

Heineken Bets Big on India: ₹3,000 Cr Digital Hub in Hyderabad to Create 3,000 Jobs

by Ishaan Negi
June 20, 2025
0
Heineken Bets Big on India: ₹3,000 Cr Digital Hub in Hyderabad to Create 3,000 Jobs

In what’s being hailed as a landmark moment for India’s booming digital economy, Dutch brewing titan Heineken N.V. is pouring in a massive ₹2,500–3,000 crore to set up...

Read more

Canada Warns of Higher Tariffs on US Steel and Aluminum Without Trade Deal

by Rounak Majumdar
June 20, 2025
0
Canada Warns of Higher Tariffs on US Steel and Aluminum Without Trade Deal

Canada has issued a strong warning to the United States, threatening to impose higher tariffs on American steel and aluminum imports if a new trade agreement is not...

Read more

Court Orders Release of Nirav Modi’s ₹66.33 Crore Assets to Punjab National Bank

by Rounak Majumdar
June 20, 2025
0
Court Orders Release of Nirav Modi’s ₹66.33 Crore Assets to Punjab National Bank

According to the Prevention of Money Laundering Act (PMLA), a special court has permitted the release of assets valued at ₹66.33 crore that were previously attached to Punjab...

Read more
Next Post
Samsung bets big on premium phones;unveils Note5 for Rs 53,900

Samsung bets big on premium phones;unveils Note5 for Rs 53,900

Please login to join discussion

Techstory

Tech and Business News from around the world. Follow along for latest in the world of Tech, AI, Crypto, EVs, Business Personalities and more.
reach us at [email protected]

Advertise With Us

Reach out at - [email protected]

BROWSE BY TAG

#Crypto #howto 2024 acquisition AI amazon Apple bitcoin Business China cryptocurrency e-commerce electric vehicles Elon Musk Ethereum facebook flipkart funding Gaming Google India Instagram Investment ios iPhone IPO Market Markets Meta Microsoft News NFT samsung Social Media SpaceX startup startups tech technology Tesla TikTok trend trending twitter US

© 2024 Techstory.in

No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to

© 2024 Techstory.in

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?