Jason Fried is the co-founder of 37signals, makers of Basecamp and other web-based collaboration tools, and co-author of “Rework”.
Jason Fried has a radical theory of working: that the office isn’t a good place to do it. In this video he walks us through why he feels so and what are the distractions that do not let work to happen.At TEDxMidwest he lays out the main problems (call them the M&Ms) and offers three suggestions to make work work.