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Google Announces Firebase Cloud Messaging for Web



17 October 2016, USA :

Google is announcing today that it’s introducing web support for Firebase Cloud Messaging, a service that lets developers send push notifications for their applications to end users’ devices. This move provides greater choice to Firebase customers — until now, it was only possible to send push notifications through Android and iOS apps with Firebase Cloud Messaging.

Firebase Cloud Messaging is a powerful system that already supports sending messages to iOS apps, Android apps, and Chrome. Starting today, developers can use FCM to send messages to browsers that support the Push API, allowing you to go beyond Chrome and also send to Firefox, Opera and others.

Firebase is a mobile platform that helps you quickly develop high-quality apps, grow your user base, and earn more money. It is made up of complementary features that you can mix-and-match to fit your needs.

Firebase Analytics helps you understand how people use your iOS or Android app. The SDK automatically captures a number of events and user properties and also allows you to define your own custom events to measure the things that uniquely matter to your business. Once the data is captured, it’s available in a dashboard through the Firebase console. This dashboard provides detailed insights about your data — from summary data such as active users and demographics, to more detailed data such as identifying your most purchased items.

Firebase Analytics also integrates with a number of other features. For example, it automatically logs events that correspond to your Firebase Notifications and provides reporting on the impact of each campaign.

It helps you understand how your users behave, so you can make informed decisions about how to market your app. See the performance of your campaigns across organic and paid channels to understand which methods are most effective at driving high-value users. If you need to perform custom analysis or join your data with other sources you can link your Analytics data to BigQuery, which allows for more complex analysis like querying large data sets and joining multiple data sources. Source- Google blogpost

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