Following a report over the weekend that Activision Blizzard was working on NFT-based games, Blizzard president Mike Ybarra made it clear on Twitter that it wasn’t going to happen. This comes after a weekend poll reported that Activision Blizzard wants to develop NFT-based video games. “No one is doing NFTs,” Blizzard president Mike Ybarra tweeted in response to an article in the Video Games Chronicle about a recent Blizzard survey that measured player interest in NFTs and many other topics like gaming. Blizzard President Mike Ybarra said the company has no near-term plans to roll out NFTs in its games, in response to VGC’s reported fan interest in NFTs and developers of “play money” games.
Blizzard has no plans to turn its multi-billion-dollar franchise into NFTs or money-making games, according to the company’s president. Mike Ybarra, the newly appointed president of Blizzard Entertainment, put an end to rumors about the company’s possible introduction of non-fungible tokens (NFTs) after Activision Blizzard, polled players about their interest in blockchain technology, Blizzard boss Mike Ybarra was quick to dismiss rumors that Activision Blizzard would include NFTs in upcoming games.
No one is doing NFTs.
— Mike Ybarra (@Qwik) April 17, 2022
YouGov sent a survey to select Blizzard fans over the weekend to gauge player interest in a range of “new and upcoming gaming trends,” from cloud gaming, cross-platform gaming, and virtual reality to the metaverse. Some new co-player surveys have been conducted for a small number of players, reportedly through UK market research and data analytics firm YouGov, which asks gamers a series of typical questions, such as which genres play the most and whether they play Activision Blizzard. Last year’s games and how often they played Blizzard games. Ibarra clarified Blizzard’s plans on Twitter in response to a survey the company sent out in part to gauge public interest in “emerging and future trends” including cryptocurrencies and NFTs. A survey was done in part to gauge the public interest. In “emerging and future trends”, cryptocurrencies and NFTs are included.
After Ibarra Mike commented on his lack of interest in NFTs within Blizzard Entertainment, the company’s users were surprised. Approximately 24 hours after the Ibarra fake news was released, Mike made a scathing comment denying any involvement in the NFT market. This year big game studios will be debating over the use of NFTs and crypto in video games, the most notable news came from Square Enix this morning as they expressed their interest in making NFT games.
