HDFC Bank Unleashes ‘Smartup’ Its Banking Solution Service For Startups


16 March, 2016, Mumbai: HDFC Bank has unveiled its banking solution service called ‘Smartup’ to support the startup sector of the country. The bank has launched this service in association with Zone Startup India (ZSI) which is a startup accelerator in Mumbai.

The newly launched service is designed to provide a full-fledged banking solution to the startup sector. Right from providing banking and payment solutions to advisory and forex services, it is equipped with each and every tool that can foster the startup business and can take it to the new horizon.

Sharing his views about ‘Smartup’, Smita Bhagat, Branch Banking Head (North) and Co-head, ecommerce, HDFC Bank, said, “We believe startups in India need partners who will be with them right from the start of their entrepreneurial journey, creating solutions that evolve as the company grows.”

SmartUp will be available across India, even in tier-2 and tier-3 cities that are emerging as startup hubs. “This offering has been created after working with them to understand their requirements and will be available across India, even in tier-2 and 3 cities which are emerging as start-up hubs,” she adds.

ZSI is a joint venture of Ryerson University Canada and Bombay Stock Exchange Institute. It has been operational for over two years and has helped over 70 startups, reports TOI.

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