• Send Us A Tip
  • Calling all Tech Writers
  • Advertise
Monday, July 14, 2025
  • Login
TechStory
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
TechStory
No Result
View All Result
Home Business

Online Shopping Paradigm Shift In The Recent Times !

by Arun Shravan
November 17, 2016
in Business
Reading Time: 3 mins read
0
Online Shopping Paradigm Shift In The Recent Times !
TwitterWhatsappLinkedin
online-shopping
Image Source: al.com

Online shopping has witnessed a surge in the recent years and the trend has been constantly shifting between different ends of the spectrum. While e-commerce companies have tried to balance the different needs of the consumers, there has been several impediments along the way for each of them. While some have witnessed huge success during particular season, others have faced a few dry seasons.

You might also like

India’s First University-Led Startup Platform ‘Campus Tank’ Launched in Chandigarh

ISRO’s Bold Call Saves the Day: Shubhanshu Shukla Becomes First Indian on the ISS

Ola Electric Faces Major Setback in Maharashtra as 90% of Showrooms Shut Down

League of online shopping

The trinity of league of online shopping  giants in our own country (not the justice league or their trinity sorry), Flipkart, Amazon and Snapdeal  have all responded to the sales of their respective diwali dhamakas. According to indiaretailing.com,

All three say that this year’s sale was the biggest so far and all of them have claimed to achieve a major milestone in some way or the other. As per industry estimates, just one day of festival sales generate anywhere between $300-400 million (about Rs. 2000 – Rs. 3000 crores) in orders for the e-commerce players.

Though the exact numbers of the sales are not yet known, the ballpark among the chatter of the internet is as follows,

  • Flipkart sold around 15.5 million units during their first leg of the “Big Billion Days” sal to an amount of around Rs. 3000 crores. This also includes the sales through their sister websites of Myntra and Jabong where the focus was more on the women category of clothing.
  • Amazon said that it sold 15 million units during its Great Indian Festival.
  • Snapdeal even though has lesser support from the customer side managed to rake up transactions for 11 million units.

These numbers easily signifies the shift of focus of customers from going to shops and buying their needs to sitting in their living rooms and ordering stuff they most probably don’t need.

A research by Ugam – a firm that provides analytics and research on the market trends and many comparisons for shopping engines said that Amazon offered 70% of the most preferred smartphones in their sale of exclusive mobile phones and apparently much far ahead of their rivals.

Another interesting trend in this year’s sale was the participation of small town cities. There is a rise in the sales from Tier II and towns due to the spread of internet and smart phones into these. The ratio of sales between the metro and small towns has risen to 60:40 from 70:30.

While majority of the players were giving out huge discounts during the festival season, there are still large number of players who are into the affiliate industry trying to give the best discounts for the customers. Sites like paylesser india offered Myntra coupons exclusively focused on the women category. Other sites like Cashkaro, offered cashback services for purchases done via their portal. All in all, the festive season was a huge success and now e-commerce and their affiliates are trying to tackle the cash-on-delivery issues that popped up in the wake of Prime Minister’s announcement.

Related Read: Restriction on Cash on Delivery – The Reciprocal Of The Ban On 500 And 1000 Notes

In an unrelated news, Alibaba has beaten its own sales record during the sale for ‘singles’. (This doesn’t have a name yet but it is a kind of discrimination). The company reported that sales has apparently risen to $18 Billion compared to last year’s $14 Billion. They also reported that 82% of the purchases happened over mobile phones. The event had a blast of a start with sales hitting 5 billion dollars in the first hour which includes “lock-in” from pre-ordering. These numbers are quite staggering but us Indians are not too far behind.

Tags: AffiliatesamazonCashkaroDemonetizatione-commerceflipkartonline shoppingPaylesserSnapdeal
Tweet54SendShare15
Previous Post

Snapdeal Removes Rs. 2000 Cap Imposed On Cash-on-Delivery Orders

Next Post

The Government of Ontario and Zone Startups India Awards Six Indian Startups A Rocket-Powered Launch In North America, Through Its Annual Next BIG Idea Contest !

Arun Shravan

Arun Shravan is a comic fan, movie buff, passionate writer, with an engineering degree and a day job. Has written a thriller novel (google his name) and therefore a thrill seeker. Looking in a different perspective and wondering about the universe are his favourite time passes.

Recommended For You

India’s First University-Led Startup Platform ‘Campus Tank’ Launched in Chandigarh

by Ishaan Negi
July 14, 2025
0
India’s First University-Led Startup Platform ‘Campus Tank’ Launched in Chandigarh

India has launched its first university-led startup platform, Campus Tank, giving young entrepreneurs under 30 a chance to pitch their ideas for a $1 million investment. Launched in...

Read more

ISRO’s Bold Call Saves the Day: Shubhanshu Shukla Becomes First Indian on the ISS

by Ishaan Negi
July 14, 2025
0
Shubhanshu Shukla’s Axiom-4 Space Mission Delayed Again Due to Rocket Leak

As the first Indian to visit the International Space Station (ISS) and only the second Indian in orbit after Rakesh Sharma in 1984, astronaut Shubhanshu Shukla made history...

Read more

Ola Electric Faces Major Setback in Maharashtra as 90% of Showrooms Shut Down

by Ishaan Negi
July 14, 2025
0
Bank of America starts coverage on Ola Electric with ‘buy’ rating, anticipates 35% upside

Ola Electric, once hailed as the undisputed leader in India’s booming electric two-wheeler market, is now under intense regulatory pressure in Maharashtra — the country’s largest EV market....

Read more
Next Post
The Government of Ontario and Zone Startups India Awards Six Indian Startups A Rocket-Powered Launch In North America, Through Its Annual Next BIG Idea Contest !

The Government of Ontario and Zone Startups India Awards Six Indian Startups A Rocket-Powered Launch In North America, Through Its Annual Next BIG Idea Contest !

Please login to join discussion

Techstory

Tech and Business News from around the world. Follow along for latest in the world of Tech, AI, Crypto, EVs, Business Personalities and more.
reach us at [email protected]

Advertise With Us

Reach out at - [email protected]

BROWSE BY TAG

#Crypto #howto 2024 acquisition AI amazon Apple Artificial Intelligence bitcoin Business China cryptocurrency e-commerce electric vehicles Elon Musk Ethereum facebook funding Gaming Google India Instagram Investment ios iPhone IPO Market Markets Meta Microsoft News NFT samsung Social Media SpaceX startup startups tech technology Tesla TikTok trend trending twitter US

© 2024 Techstory.in

No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to

© 2024 Techstory.in

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?