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PayPal might rival Robinhood in stock trading

After establishing bitcoin trading services last year, PayPal is apparently looking into ways to offer stock trading. According to CNBC, PayPal is trying to buy or collaborate with a broker-dealer to launch its own stock trading service to compete with rivals such as crypto-friendly stock trading software Robinhood.

According to the report, PayPal has held pertinent negotiations with possible industry competitors but is unlikely to launch the new investment service this year, citing unnamed sources. According to CNBC, the Financial Industry Regulatory Authority might take more than eight months to approve PayPal as a brokerage firm.

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PayPal has already hired brokerage industry veteran Rich Hagen as the new CEO of its previously undisclosed division known as “Invest at PayPal,” according to Hagen’s LinkedIn page. The exec will be in charge of PayPal’s “efforts to explore opportunities in the consumer investment business,” according to Hagen’s LinkedIn page.

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Hagen was the former president and co-founder of Ally Invest, a licensed brokerage firm that acquired TradeKing in 2016. Formerly the president of TradeKing, a company he co-founded in 2005, the new PayPal leader held that position.

According to reports, PayPal’s prospective intention to launch a stock trading service is in keeping with CEO Dan Schulman’s long-term ambition of expanding the company’s financial services to include “investment capabilities.” PayPal’s product visions were previously revealed by the CEO during the company’s investor day in February.

Robinhood, a stock and cryptocurrency trading app popular among millennials, has been accused of using aggressive marketing practices to attract inexperienced traders, including the use of “gamification strategies to manipulate clients.”

PayPal shares rose 3.6 percent following the news, while Robinhood’s HOOD stock fell more than 6%. Earlier this month, Robinhood announced that cryptocurrency trading has grown significantly in popularity on its platform this year, accounting for 41% of its income in Q2 2021.

Over the last year, we’ve seen a frenetic attack on the stock market by individual investors, resulting in record highs (and lows) and the creation of “meme stocks,” and it appears that PayPal is hoping to get in on the action. PayPal has yet to respond to a request for comment.

Furthermore, PayPal is competing on multiple fronts with competitors such as Revolut and Square’s Cash app. Square Inc., the payments business established and led by Twitter CEO Jack Dorsey, introduced a free stock trading service in 2019 and was granted a coveted license to trade cryptocurrencies in New York last year.

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