10 May 2017, India:
WhatsApp has announced that India leads the World when it comes to using video calling feature of WhatsApp. An average of 50 million minutes is spent on video calls by Indians as per the statement.
Globally, Whatsapp has recorded over 340 million video calling minutes per day, spread across 55 million video calls made each day. Whatsapp had launched video calling feature in November last year. The Facebook-owned messaging app competes with Google’s Duo, Apple’s FaceTime, Microsoft’s Skype, Facebook’s Messenger, and messaging app Hike.
During the video calling feature launch, WhatsApp also stated that the new video calling feature was optimized for India, where users often face issues of poor Internet connectivity.
Facebook has yet to cash in WhatsApp as the source of income. It has said not introduce third-party advertisments on WhatsApp. However, WhatsApp is looking for a better market- digital payment services. The company plans to test the feature in India. It is also looking to hire a digital transactions head for the country.
WhatsApp has increased its footprint across the world with 1.2 billion monthly active users. There are over 200 million monthly active users of the app in India alone. (Image- WhatsApp)
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