• Send Us A Tip
  • Calling all Tech Writers
  • Advertise
TechStory
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
SUBSCRIBE
TechStory
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to
No Result
View All Result
TechStory
No Result
View All Result
Home Entertainment

Roposo rolls out creator-led live entertainment commerce on its platform

Balraj by Balraj
October 16, 2021
in Entertainment, India News, Startups, Tech
0
Roposo app logo

Courtesy: Roposo

215
SHARES
3.6k
VIEWS
TwitterWhatsappLinkedin

InMobi Group-owned Roposo, a short video platform, has forayed into the digital platform for ‘creator-led, live entertainment commerce,’ marking the company’s first venture into live commerce.

You might also like

How Can I See Who My Girlfriend is Talking to on Facebook Messenger?

The origins of Vault Boy will be revealed in Amazon’s upcoming Fallout series

How to Turn Off Opera Startup Sound

Roposo app logo
Courtesy: Roposo

Roposo users will now be able to explore merchandise recommended by creators on live streams and visit creator-led pop stores as part of this new service. Roposo will also enable many features for social interactions on both sides of the screen in its live streaming, offering users, creators, and influencers a high degree of integrity and connectedness in the real world.

Roposo seeks to focus on providing its creators with a broad range of revenue streams. On Roposo, creators may not only run their multi-brand pop stores, but they can also go live on the Glance lock screen. As a result, these creators might theoretically have access to Glance’s 150 million in India, according to Roposo in a statement. Moreover, creators on its platform will be able to monetize their expertise in the future by organizing paid masterclasses and ticketed live shows.

The startup focused on short videos said in a statement that its latest offering will allow users to shop for products in real-time with some of “their most loved creators,” while also participating in entertaining, modern pop-culture within a live, “virtual mall” atmosphere.

Piyush Shah, Co-founder of InMobi Group and President & COO of Glance commented on the development saying, “Our intent is to build the largest platform for creator-led live shopping in India, and take it to Southeast Asia and the USA, in the coming quarters. There is a rising global demand for immersive shopping experiences that closely replicate the offline world, online.”

Roposo is integrating D2C brands onto its platform in addition to content creators. So far, the company has signed partnerships with 250 brands for the introduction of this offering. Roposo has 30 million monthly active users. It has more than 500,000 creators. Roposo claims to have one million unique products sold by over 2,000 merchants on its marketplace.

Glance bought the full-stack e-commerce platform Shop101 in June of this year. Roposo, a Glance business unit, seeks to drive its commerce offering by leveraging Shop101’s technology, supply chain network, and experience in handling end-to-end digital shopping.

Glance also just introduced Glance LIVE, which allows users to browse live content from all around the internet on their smartphone lock screens. On Glance LIVE, Roposo will be one of the primary content providers.

Roposo was acquired by InMobi’s subsidiary Glance in 2019. Glance, which was founded in 2018, joined the unicorn club after securing a $145 million investment from Google and existing backer Mithril Capital. According to recent reports, Reliance Industries Ltd (RIL), an oil-to-telecom conglomerate, is looking to invest $300 million in Glance.

Tags: Ecommerce in IndiaGlanceInMobiMithril CapitalPiyush ShahRoposoShop101shortvideos
Tweet54SendShare15
Balraj

Balraj

Balraj writes about Startup, Business, Technology related news on Techstory... For Business Enquires related to TechStory; Get in touch on: info@techstory.in...

Recommended For You

How Can I See Who My Girlfriend is Talking to on Facebook Messenger?

by Techstory
November 29, 2023
0
Photo by Adem AY on Unsplash

Ever wondered how can I tell if my partner is messaging someone on Messenger if they delete the messages? With the rise of social media platforms like Facebook,...

Read more

The origins of Vault Boy will be revealed in Amazon’s upcoming Fallout series

by Samir Gautam
November 29, 2023
0
New Fallout Series

More details about the Fallout series that Amazon intends to stream on Prime Video have been revealed. The company leaked the first cast photos to Vanity Fair ahead...

Read more

How to Turn Off Opera Startup Sound

by Sangatee Goutom
November 29, 2023
0
How to Turn Off Opera Startup Sound

Opera is a well-liked web browser that plays a startup sound when you begin the application. Opera is noted for its speed and versatility. While some users might...

Read more
Next Post
Bloodlines 2

Bloodlines 2 was almost Cancelled

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Copy Protect PDF, MP3, MP4 and more, with Nexcopy USB Duplicator Systems .

Related News

How To Get To Bean Valley in Super Mario RPG

How To Get To Bean Valley in Super Mario RPG

November 19, 2023
Cybertruck in a showroom

Tesla Cybertruck Showroom Locations: Where to See the Electric Beast in Person

November 24, 2023
How to get Johnny Silverhand arm in ‘Cyberpunk 2077’

How to get Johnny Silverhand arm in ‘Cyberpunk 2077’

August 28, 2023
How to send a gift message on Instagram

How to send a gift message on Instagram

August 18, 2023
How To Play Naruto x Boruto Ultimate Ninja Storm Connections with Friends

How To Play Naruto x Boruto Ultimate Ninja Storm Connections with Friends

November 19, 2023
COD- Modern Warfare

Burst Assault Rifle becomes a full-auto demon in Modern Warfare 3 loadout

November 14, 2023

Techstory

Tech and Business News from around the world. Follow along for latest in the world of Tech, AI, Crypto, EVs, Business Personalities and more.
reach us at info@techstory.in

Advertise With Us

Reach out at info@techstory.in

BROWSE BY TAG

#Crypto acquisition AI amazon android Apple bitcoin Business China cryptocurrency e-commerce electric vehicles Elon Musk entrepreneurship Ethereum facebook flipkart funding Google India Instagram Investment ios iPhone IPO Market Markets Meta Microsoft News NFT Russia Social Media SpaceX startup startups tech Tech news technology Tesla TikTok trending twitter uber whatsapp

© 2023 Techstory Media Pvt Ltd

No Result
View All Result
  • News
  • Crypto
  • Gadgets
  • Memes
  • Gaming
  • Cars
  • AI
  • Startups
  • Markets
  • How to

© 2023 Techstory Media Pvt Ltd

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?